+Title: Field Research Corporation -- Marketing Research
Description: Field Research Corporation is a full-service public opinion and consumer marketing research firm offering expertise in questionnaire design, sampling data collection, international research, and Hispanic and Asian-language interviewing. Our facilities in
Keywords:advertising effectiveness, advertising evaluation, audience measurement, Bay Area, brand equity measurement, brand image, brand positioning, brand tracking, California Poll, CATI, cluster analysis, community attitudes, competitive assessment, concept evaluation, concept testing, consumer products research, corporate image, crosstab, customer loyalty, customer profiling, customer satisfaction, data collection, Deborah Jay, employee attitudes, employee studies,
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energy research, executive interviews, factor analysis, Field Institute, Field Poll, Field Research, health care research, healthcare research, Hewlett-Packard surveys, high tech research, intercept surveys, international research, internet surveys, interviewing, issue management, Kevin Kurilich, Larry Bye, logo testing, mail surveys, Mark DiCamillo, market definition, market demand, market research, market segmentation, marketing research, member satisfaction, Mervin Field, needs assessment, new product research, patient satisfaction, phone interviewing, phone survey, political poll, positioning research, pricing research, pricing studies, product evaluation, product positioning, product research, program evaluations, public opinion research, public policy research, public relations research, qualitative, quantitative, rate studies, readership studies, regression analysis, regulatory issues, San Francisco, services research, strategic planning research, survey, survey design, surveys, taste tests, telecommunications research, telephone interviewing, tracking surveys, trademark infringement, utilities research(View Less)
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